Carnegie Mellon University – 2002 - 2006
BFA in Communication Design
Cloudflare – 2/2017 - Present
Head of Brand Design
Manage and lead a team of creatives: designers, animators, video editors
Built a creative team from the ground up: recruited and hired four out of six members of the team
Creative direct and own creative strategy for all marketing initiatives: marketing website, brand campaigns, acquisition campaigns, events + tradeshows, internal comms, sales enablement
Recently creative directed, managed and produced Cloudflare’s first national advertising campaign: OOH billboards in San Francisco, Civic Center Muni takeover in SF, Wild Postings in NYC, NYTimes.com and Forbes.com month-long Cybersecurity sponsorships, national digital campaign
Twitter – 10/2013 - 2/2017
As a designer on the Brand & Creative Studio team, my role was to creatively educate the masses on what Twitter is, how to use it, and which channels to use to reach different audiences. On a daily basis I collaborated with copywriters, developers, video producers, illustrators, engineers, product managers, product marketing managers, and data scientists to ensure we were telling the best, most creative stories.
Mindjet – 4/2012 - 9/2013
Led the design for a company-wide rebrand. Included logo redesign, website, and packaging design for software.
Sharethrough – 3/2011 - 4/2012
At Sharethrough, I was responsible for creating a visual design system for the newly founded brand. This ranged from designing and maintaining a new website, marketing materials/promotional items, and sales presentations.
Freelance Art Director – 11/2009 - 3/2011
Los Angeles & San Francisco
For about two years, I freelanced at a range of advertising agencies on the West Coast. Some of them were: Goodby Silverstein & Partners, Evolution Bureau, Omelet LA, McCann, Saatchi & Saatchi, MRM Worldwide, gyro, Mekanism, and Deutsch.
Crispin Porter + Bogusky – 11/2007 - 11/2009
Interactive Designer + Art Director
Art directed and designed integrated campaigns for Volkswagen. Also worked on smaller projects for Burger King, Coke Zero, and American Express.
Kirshenbaum Bond + Partners – 5/2006 - 11/2007
Designer + Art Director
Art directed and designed the Wendy's Breakfast campaign, along with their packaging and interior/exterior signage. Worked on campaigns for Martha Stewart, Cîroc Vodka, Don Julio Tequila, Panasonic, and Tab Energy.
Designer for Amy Sedaris – 5/2006 - 10/2006
Freelance Book Designer
Myself and another designer designed Amy Sedaris's bestselling book entitled "I Like You: Hospitality Under the Influence."
Decker Design – 2005 - 2006
Graphic Design Intern
Addison Design – Summer of 2005
Graphic Design Intern
Fluent in French
Proficient in Adobe Photoshop, Illustrator, InDesign, Keynote
Working knowledge of html & css